What is the first thing you notice when you walk inside a showroom? Of course! The interior décor and then comes the importance of products. In the internet market, if the products are keywords, then the interior décor has to be the web design. In the recent time, website design has become a very important craft. Every web design company like Intlum is trying to create the top-notch sites for their clients. Well! Website designing sounds pretty hard though, it actually is something that can be pretty much summed up in 5 points. At least, this is how the top designers create the whole thing. Let’s talk about all the 5 things that you need to follow to create a successful website design.
Know Your Client and the Needs
Well! You meet a client who asks you to create a stunning and unique design for the brand’s website, right? This is the first thing happens. When a person approaches you with some demands, a lot of questions must pop up in your head. Prepare some questionnaire for your client. It is important to know the audience. After all, it is the audience who would determine the fate of the brand. Try to capture the emotions and the needs of the audience. Try to know more about the brand values, themes, and ethics. These are like measuring the pulse of a patient who has come for a cure.
Once you have all your answers and have got a brief idea about what to do next, it is time to talk about the deal and the budget of course. Frame everything within the timeline and know when to submit the work. At this stage, you must finish every little thing and now, it is time to get engrossed in work.
Time for Research and Analysis
The second stage is really crucial because this is the time when you have to do a lot of research. Amateur designers always jump to Photoshop at the second stage; well! That’s pretty wrong to thing indeed. Spare some energy and channelize that in doing some research work. This extensive work should involve a traditional pen and paper mode rather. Make sketches after sketches; do not litter any of those. Rather make a file and stack everything there. Because you never know which work your client finalizes. It is a crazy brainstorming session where you need to compile some great ideas and sketch them. You can make use of various tools (both online and offline) for the sketching and planning. If you are looking for such tools, visit Layerpoint to have a fair idea about them.
The analysis is a sub-part of this stage where you do a thorough research work on the competitors of your client. If you want to do something unique, then you need to know how the competitors have designed their pages. The best comes out when you know all the pros and cons. And, this stage does everything regarding that. That was quite a tough job, right?
Make the Wireframe or the Layout
The third stage is all about chalking out the layout. A layout or a wireframe is simply to create the framework. The framework would have different design elements. Some amateur designers often add design elements to the framework which is a totally wrong approach because it might distract you from the main purpose. In fact, design elements can be changed anytime anywhere. But, if there is a loophole in the basic layout, then it becomes difficult to proceed with the faulty design.
There are various tools available these days that allow you to create the framework. These are quite user-friendly. In fact, you can use your good old Photoshop too for the purpose. Three things you need to keep in mind while executing this stage. First of all, determine how and where the elements would be placed. Secondly, make sure to maintain a proper information hierarchy that is according to the sitemap of the site. And, third of all is to think about the interaction between different elements. A design should always be thought from a user’s perspective. It makes everything easier by default.
Choose Your Style Guide
The fourth stage is quite challenging for any designer. It is a stage where you need to determine the style tile or the style guide which would create the visual appeal of the website. Here you need to determine the font, color, and the different interface elements that would have all the vibe that your client asked for. It is like choosing the right theme and typography for the website.
It is easy to visualize, but quite tough indeed to make it happen in reality. The fourth stage does that. This is the time when you would find your pen-paper work to become real. A lot of emotions, tones, and vibes are associated here. It is like the website’s skin that you are going to pitch. It is quite exciting, isn’t it?
Now, Finish the Prototype
When everything goes in synchronization, it creates a different vibe altogether. Now, when you have already created the layout and the style guides, it is time to put both of these things together and make the vibe real. The prototype is basically a model that is based on the user’s perspective and also what the client demanded. Generally, people prefer Photoshop, but there are numerous tools right now to accomplish this stage.
While creating the model, make sure that the design is easy to use and any user can handle it with zero efficiencies. Testing of the prototype is another crucial thing to do at this stage. You need to share the prototype among the users and track the interactivity of all the design elements. If there is any loophole, this stage would automatically detect that.
If you feel any change is required or even if the client asks you to change certain or a few things, you can always fine-tune them and make your design ready to publish. The last stage might take some time because it is a laborious task indeed. And you may need a number of people in your team.
Well! These 5 stages pretty much sum up all the things that go on behind the show. All these stages might require several weeks to several months, which entirely depends on the length, budget, and the requirement of the project. It is always better to check everything in detail rather than going halfway hastily. So, these are the stages that almost every web design company follows to create a successful and a unique website design.